Advice for Entrepreneurs Struggling with Addiction

Matt Serel • April 21, 2021

Advice for Entrepreneurs Struggling with Addiction: 


If you are reading this and you are an entrepreneur who is struggling or who has struggled with addiction kudos to you! Recovering from addiction is by far the hardest thing I’ve ever accomplished and something I’m most proud of. When I first started my journey of recovery, “proud” was definitely not one of the adjectives I would have used. More likely words would have been “shame”, and “fear”. However, today I see it as an accomplishment, and I’m grateful that I have the opportunity to share my experience, strength, and hope with others that are struggling in my writing, and through my new company
You Are Accountable



I’ll preface this article by saying everything below is my opinion based on
my experience getting sober while founding what became a successful company. I am not a doctor, psychologist, shaman, or spiritual healer. Take my opinion as what it is;  the opinion of a sober tech person/entrepreneur :). 



TLDR; Here are the two things you should take away from this article if nothing else:


  1. Your company will not be successful if you do not take care of yourself first. 


Remember when we used to fly all the time, and the announcement stated to put the oxygen mask on yourself before your children? Your company is the child. Your [mental] health needs to come first. With that out of the way, now take the time to read the rest of the article, as your first foray into selfcare. 


  1. Asking for help is a show of strength; not weakness. 


As an entrepreneur, early success is often predicated on selling ourselves as much as selling our products or services. This creates an environment where it can feel like reaching out for help could be detrimental to success. The counter-intuitive truth is that being a successful entrepreneur means you are constantly asking for help to create leverage and scale. There is no greater force multiplier than a healthy mind and body. 



Am I struggling with Addiction? 


The craziest thing to me about addiction in general is that we [addicts] will literally travel to the end of the world to convince ourselves we do not have a problem with addiction. For me, I literally bragged to people about how I didn’t have an addictive personality, and how my ability to “work hard/play hard” was necessary due to the amount of stress I was under as a founder. 


There is no doubt about it. Starting a company is HARD. I was working crazy hours,  had taken out debt, had to fund payroll, and I had to eat! In hindsight, the fact I was even drawing conclusions to justify my use could have been seen as a “red flag”. 


My general opinion is, if you are asking yourself if you are an addict, chances are the answer is yes. If you still aren’t sure, try giving up all substances for a year. If you can with no problem, that’s great! If you’re anything like I was, you will probably feel great for a few days, be miserable for a few weeks, and restart the cycle of abuse shortly thereafter. 



Addressing your Addiction and Taking Care of Yourself is Taking Care of Your Company 


I know, this sounds so cliché, but it is also true and so hard to live in practice. When you are founding, or operating a company, it is a race against time in many ways (funding, milestones, product releases, customer commitments, etc). However, the one ultimate truth in running a successful business is that your idea isn’t special. Your success is entirely determined by your execution, and ability to show up. 


So yes, taking time to take care of yourself will feel uncomfortable, and may even cause some short-term consequence. But, the truth is that an hour, a day, a week, or even 30 days of self care will not make or break your business in the long term. However, if your current mental health is impacting your ability to execute your vision, you don’t have a chance anyway.


I know this all too well. After overdosing on oxycodone, I was convinced (yes I needed to be convinced) to check into a 30 day residential rehab. This was at a time I just hired a COO, we were not profitable, I had some justifiably unhappy customers due to my inability to bring my best in my current state, and we were about to onboard our largest account ever. I felt like I was checking into rehab at literally the worst possible time. If we weren’t able to save our existing clients, and onboard this large customer, we would likely go out of business, and I would have been left with about 200k in debt at 25. 


What happened? My team stepped up. None of those customers left, and in fact, most of them are still customers today even years after we sold the company. I took the 30 days I needed to get my head straight, and came back to the company with the mindset that my recovery had to come first if we were going to be successful. Did my recovery and mental health cut into my working hours? Absolutely. However, the time that I was engaged I was far more productive, focused, and effective. 



Disclosing your Addiction Recovery in a Professional Setting


One thing that I heard early in recovery is that you “Can’t put the toothpaste back in the tube”. In other words, once you share your addiction, you can’t take it back. In my opinion, the most important thing to realize here is that you control the dialogue, and ultimately it is your decision who to share what with. There is no wrong answer here. It is up to you to do what you are comfortable with. 


My experience is that I told my close friends about my recovery, because it helped hold me accountable. However, I did not share it with anyone I worked with for a while. In fact, I didn’t share my overdose, or addiction with my business partner until two years after we sold the company. 


There are a few reasons I didn’t share my struggles or my recovery, and the reasons evolved over time. At first,  I didn’t want to share because I didn’t want my partner, employees, or customers concerned that they couldn’t trust someone who is in early recovery. There is stigma, and unfortunately, most people relapse in their first year. 


After a while, the reason I didn’t share had shifted more to shame. I was embarrassed about my past struggles, and didn’t want to be judged. I felt very conflicted about this, because I also felt I was feeding into the stigma by not speaking out about my successes. 


Slowly, I began to share with people that I worked with and found that people actually saw my recovery for what it is; my greatest accomplishment. For me, it took about 6 years to evolve to this point, and lose the shame that shrouded my recovery. That is okay. Everyone’s journey will be different. 



What should early stage founders who are not struggling with addiction take away from this? 


SAMHSA estimates that 1 in 12 adults are struggling with addiction. That means that it is likely that someone you work with is struggling with substance abuse if you aren’t yourself. Knowing this, my opinion is that the most important thing you can do is just be aware of the fact and consider it as you create the culture you want for your business. If you’re going to have alcohol in the office, make sure you have other options as well. If you are going to have a team building event that involves alcohol, maybe pair it with another activity, like “Topgolf”. 


With that being said, it is not your responsibility to fix anyone, and you should not enable an employee who isn’t performing due to their active substance abuse. Your role is to create a safe environment, and share performance concerns with an individual if necessary. If they seek help, and turn it around, that is great! If they do not, then treat them as you would any other non-performing employee. Ultimately, we are all responsible for our own health.



Wherever you are in your journey congratulations. Being an entrepreneur is hard, but so worth it. Taking care of your mental health is also hard, and even more worth it. Thank you for giving me the opportunity to be of service, and please don’t hesitate to drop me an email if you have questions, or just want to chat!
matt@youareaccountable.com 


By Jason Ertrachter February 4, 2025
With over a decade of alcohol and drug abuse, it became clear I could not drink responsibly or consume in moderation. Upon further review, I came to understand I was never able to drink responsibly and was predisposed to consume in excess. Moderation is a construct I still don’t understand. Alcohol, drugs, sugar, ego, all things I love to indulge in. At 25 years old, weeks before the pandemic, I found myself being escorted by security from my beloved office in a sought-after industry in a glamorous part of Los Angeles. Pursuing a career in talent management, the late nights, weekly drinking, daily drug use culminated in the unavoidable fear, anxiety and sense of calamity that led me to recovery. I asked myself, “What was the common denominator between lost jobs, friends lost, arrests, hurt feelings and selfishness?” People, places, things were always changing, but the one constant in my story was me with drugs and alcohol. Walking into the West Hollywood Recovery Center on Monday February 5th, 2020 at noon was not my first meeting. It was, however, the first meeting at which I listened and actually took suggestions. Meetings as a teenager, and again in college when my drug use got bad, were simply to get people off my back. As I look back, I understand that I actually needed to get out of my own way, not have those who loved me off of my back. I am grateful to have gotten sober during a time when the world shut down and so many struggled. I had nowhere to go, no outside distractions to challenge my commitment. I fully emerged myself in meetings and all that AA had to offer for young people. There were thousands of virtual meetings at every hour of the day, but more importantly, rooms and outdoor meetings in LA that never missed a beat. There was an underground community of meeting makers that continued to go to in-person meetings, masks on, hugs and fellowship. I found that the work of early recovery far outweighed the isolation. I left the entertainment industry with two years of sobriety. New career opportunities opened up pretty quickly for me. Transitioning into the startup and tech sales world, I was able to move back home to New York and be closer to my family. As my sobriety continued, new career paths continued to present themselves. When I was introduced to Matt and AJ, I was immediately impressed with their mission and welcomed the opportunity to join the team. I am confident that the combination of my personal and professional success, as well as my CARC, CRPA certification, made my decision the perfect one for me. Having hit my stride in my own recovery, I now see that that my purpose is to help others. It is a purpose I do not take lightly. I bring the same energy and focus that has helped me to get where I am today to other individuals and families alike looking for a better way.
By Stephanie Myers, CPRS January 29, 2025
My name is Stephanie Myers, and I am excited to be part of the incredible team at You Are Accountable . As difficult as my journey prior to recovery was, I am grateful for every step along the way. My recovery journey began five years ago through what I believe was divine intervention. At my lowest point—mentally, physically, and spiritually—I was led to a 12-step recovery program. Most of my life was spent seeking relief from my internal and external struggles. During my teenage years, I thought I had found a solution, but my addiction only progressed, leading me to the depths of despair. My addiction compromised my morals, diminished my integrity, and left me with a profound sense of hopelessness. Overwhelmed by guilt and shame, I realized that everything in my life had to change. I became willing to do whatever it took to shift the trajectory of my life. Gradually, I connected with others who understood my pain and had found their way to recovery. I dedicated myself to internal work and began to fill the spiritual void that I had been attempting to fill with substances. Today, my life is filled with purpose, love, and more beauty than I could have ever imagined five years ago. It is my passion to help others realize that there is hope on the other side of addiction. As a Certified Peer Recovery Specialist, I strive to help plant the seed of recovery and help others grow along their path to recovery.
By Brittany Pealer, CRPS January 28, 2025
My name is Brittany, and I’m honored to be part of the team at You Are Accountable . My journey to recovery has been filled with struggles, lessons, and, ultimately, transformation. For years, I lived in the utter hopelessness of addiction, believing there was no way out. A "normal" life felt completely out of reach, and even as a child, I never felt like I had a true purpose. Throughout my active addiction, I found myself trapped in a relentless cycle. I would put one substance down—whether through treatment or court-ordered intervention—but almost immediately, I would pick up another. Each time, I restarted the same painful, destructive cycle, convinced that I could never break free. It wasn’t until I realized that recovery is an inside job that things began to change. Changing people, places, and things (and substances) can only do so much for so long; true recovery requires doing the hard work within. My turning point came when I became pregnant with my first daughter. For the first time in my life, I found a reason to fight for something greater than myself. That moment marked the beginning of my journey to recovery, and through that journey, I discovered the life I never thought was possible. Today, I’m blessed with an amazing job, a beautiful family with two incredible daughters, and an active role in my recovery community. As a Certified Peer Recovery Specialist (CPRS) and Recovery Coach, I am passionate about helping others find hope and healing. I understand the challenges of breaking free from addiction, and I’m living proof that it’s possible to create a life filled with purpose, joy, and connection. Recovery has given me everything I once believed was out of reach, and I’m honored to walk alongside others as they embark on their own journeys to freedom.
Share by: